Resorts World Las Vegas Partners with Fred Segal to Unveil New Retail Experience
Partnership to bring luxe multi-store destination to Las Vegas’s newest resort opening this summer
LAS VEGAS (February 23, 2021) – Resorts World Las Vegas today announced its partnership with iconic Los Angeles-based experiential retailer, Fred Segal, to bring a multi-store destination to the Strip’s newest integrated resort opening this summer. The new location will go beyond retail and bring LA style, food and pop-culture together for a truly interactive shopping experience.
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“We are thrilled to join forces with Fred Segal to offer our guests this unique and luxurious Southern California-style shopping experience,” said Scott Sibella, President of Resorts World Las Vegas. “It’s exciting to be able to bring such an iconic brand with a renowned global presence to our Resorts World Las Vegas retail portfolio. Through this collaboration, we will offer guests the only Fred Segal experience in Las Vegas and look forward to bringing a taste of LA culture and style to the Strip this summer.”
Two mini flagship Fred Segal locations, a women’s and men’s shop, will be located in the heart of the resort’s 70,000-square-foot retail district. Fred Segal is a pioneer of the shop-in-shop concept so both stores will bring one-of-a-kind pieces and unique brand activations and feature a highly curated collection of fashion apparel, accessories, beauty, gifts and jewelry from brands including Libertine, MadeWorn, DANIELLE GUIZIO, John Elliott, On Running and more – some of which will feature exclusive offerings available only at Resorts World Las Vegas. Designed with Fred Segal’s signature cool aesthetic in mind, the dynamic retail destinations will also feature a Sundry Shop, offering a handpicked selection of beverages and snacks inspired by the culture and lifestyle of Los Angeles.
“As Fred Segal continues to expand globally, we’re also excited to grow the brand in the U.S. especially in markets like Las Vegas that have such a natural connection to the Los Angeles scene,” said Jeff Lotman, Owner and CEO of Fred Segal. “Resorts World Las Vegas is bringing a hospitality experience and international presence to the Strip and we can’t wait to transport guests to Los Angeles through our unique retail experience.”
Resorts World Las Vegas is Fred Segal’s first collaboration following the Global Icons acquisition in 2019.
Additional details about Resorts World Las Vegas’s retail district will be announced in the coming months.
About Resorts World Las Vegas
Resorts World Las Vegas was developed by Genting Berhad, a publicly traded Malaysian corporation registered with the Nevada Gaming Commission. The company has affiliated operations in the Americas, Malaysia, Singapore, the United Kingdom and the Bahamas. In partnership with Hilton, Resorts World Las Vegas integrates three of Hilton’s premium brands into its resort campus, including Las Vegas Hilton, the resort’s full-service brand; Conrad Las Vegas, Hilton’s lifestyle luxury brand; and LXR, Hilton’s network of independent luxury properties, which operates as Crockfords Las Vegas, Genting’s internationally renowned ultra-luxury brand. Resorts World Las Vegas features 3,506 guest rooms and suites, an innovative, next-generation gaming floor, world-class food and beverage options, a 5,000-capacity theatre, distinct nightlife venues, a curated retail collection of designer and boutique shops and more. The integrated resort weaves time-honored traditions of the international Resorts World brand into the fabric of Las Vegas, introducing a bold, fresh take on hospitality to the city with stunning design, progressive technology and world-class guest service. Resorts World Las Vegas is Sharecare Health Security VERIFIED™ with Forbes Travel Guide, a verification that ensures the resort has appropriate health safety procedures in place. For more information, visit www.rwlasvegas.com or find us on Facebook, LinkedIn, Twitter and Instagram.
About Genting Group
Genting Group comprises Genting Berhad (KLSE: GENTING), the holding company, and its listed companies Genting Malaysia Berhad (KLSE: GENM), Genting Plantations Berhad (KLSE: GENP) and Genting Singapore Limited (SGX: G13). Genting Group is involved in leisure and hospitality, palm oil plantations, power generation, oil and gas, property development, life sciences and biotechnology activities, with operations spanning across the globe, including in Malaysia, Singapore, Indonesia, India, China, the United States of America, Bahamas and the United Kingdom. Genting Group is a leader in the global gaming and hospitality industry. Founded in 1965, Genting Group has more than 50 years of experience in developing and operating destination resorts in the Americas, Malaysia, Singapore, the United Kingdom and the Bahamas, offering an unparalleled resort experience and iconic entertainment attractions to over 50 million visitors a year. For more information, visit www.genting.com.
About Fred Segal
FRED SEGAL opened its doors in 1961, debuting fashion denim as a lifestyle concept that instantly secured the brand as an integral part of the Los Angeles scene and celebrity culture. As a unique retailer that offers an effortless, lifestyle experience inspired by the free-spirited style of Los Angeles, FRED SEGAL which has been called the “ultimate retail treasure hunt,” has discovered and launched some of the most beloved fashion and lifestyle brands throughout the decades. Today, FRED SEGAL, which is owned by Global Icons, offers a curated and refreshing selection of new brands together with food and pop culture experiences. In addition to its flagship location on Sunset Blvd. in West Hollywood, CA, the brand has expanded to Malibu Village and has opened stores in Europe & Asia. Discover more at FredSegal.com and on Instagram @FredSegal.
Media Contacts:
Alex Leon (for Fred Segal)
Autumn Communications
[email protected]